DiSTiNCT is an Independent Fashion Boutique & Concept Store in Ōhope Beach -  in the sunny Eastern Bay of Plenty in New Zealand.

We source beautiful clothing, homewares, fashion accessories, skincare and thoughtful gifts, all chosen for their quality and story. As an independent clothing store in NZ, DiSTiNCT offers a carefully curated selection of clothing brands, dinnerware, bracelets, handbags, wallets, belts and handmade jewellery, each piece with something special behind it.

Our Ōhope-based clothing store and online boutique bring together a collection of pieces that reflect both style and substance. From everyday essentials to standout pieces you’ll love for years to come. We are proud to be a designer dress boutique in NZ that celebrates individuality and timeless design.

DiSTiNCT’s key focus is collaborating with brands that design and produce with a conscious spirit, respecting both people and the planet. We endeavour to always be mindful about where our products have been sourced, intentionally curating beautiful and functional items with the aim of minimising negative impact on our planet. That’s why we’ve carefully selected brands such as Stella + Gemma and Elk The Label, which share our values of quality and thoughtful design.

Our range is priced to suit a variety of budgets, so whether you’re searching for a meaningful gift or something just for you, you’ll find something truly distinctive here.

Thank you for being part of our journey.